I'm Diana Frerick — a Gen X UGC creator helping brands win the most underserved & high-value buyer in the market. Camera-facing, story-driven, and built to convert.
I specialize in the Gen X lifestyle niche — adults in their 50s and 60s — and I've created product videos for hundreds of brands across tech, apps, SaaS, health, home goods, and beauty.
I don't make mass-produced, hands-only content. My videos are camera-facing, with dynamic b-roll, thoughtful editing, and product-focused storytelling that shows why something matters in real life.
With 30 years of video production and editing experience, plus skills in AI content creation, I bring agency-level quality to every collaboration — without the agency overhead.
Every product gets the same care I'd give my own brand. No template, no copy-paste, no phoning it in.
Real human delivery that builds connection — not faceless, hands-only filler content.
Dynamic cuts and detail shots that elevate every product moment.
Clear, persuasive scripts that translate features into reasons to buy.
30 years of production experience means fast turnarounds and zero hand-holding.
Indoor, outdoor, and pet-friendly setups — including year-round outdoor in sunny Phoenix.
Every product gets the same care I'd give my own brand. No template, no copy-paste.
From cozy lifestyle scenes and home offices to year-round outdoor filming. No expensive location scouts, no rental fees, no delays.
Living rooms, kitchens, home offices, fireplaces, and pet-friendly setups for natural, lifestyle-driven UGC.
Gardens, pools, patios, and Arizona desert settings — perfect for outdoor lifestyle and seasonal content year-round.
Among the most polished and high-quality content we've seen from our creator collaborations so far.
Finding Diana was a total game-changer. The final result is top-tier.
Her content is high-quality, well-crafted, and truly resonates with shoppers.
Your communication, speed, and overall quality exceeded our expectations.
Diana delivers high-quality content and is very detail-oriented in presenting the product to customers.
Your storytelling, lighting, and energy make the product shine.
The content is polished, engaging, and showcases the product in a clear, authentic way.
The video quality exceeded our expectations, perfectly capturing the highlights of our product.
Tell me about your product. I'll get back within one business day with availability, ideas, and next steps.